Position Vacant in Dubai, UAE (Nov-2023)

Modern Bakery LLC looking for Digital Marketing Specialist in Dubai, UAE (Nov-2023)

Job Title:

Digital Marketing Specialist

About Company:

Modern Bakery opened in 1975 as a relatively small scale family run bakery. With 80 employees and many of the products being manually produced. Modern Bakery began business by supplying the region with Arabic breads, pastries, Arabic sweets and confectionery. Today, Modern Bakery is the leading bakery in the UAE, however it remains family run. We have a workforce of over 1,500 and the capacity to produce 1 million buns and rolls alone every day.

Experience:

3 – 6 Years

Monthly Salary:

AED 8,000 – 10,000 ($2,161 – $2,701)

Job Location:

Dubai – United Arab Emirates

Education:

MBA/PG Diploma in Business Mgmt.(Marketing)

Nationality:

Any Arab National, Any Nationality

Gender:

Any

Vacancy:

2 Vacancies

Job Description:

Roles & Responsibilities:

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Desired Candidate Profile:

• BS/MS degree in marketing or a related field
• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Experience in setting up and optimizing Google Adwords campaigns
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement

Employment Type:

• Full Time

Company Industry:

• FMCG
• Foods
• Beverages

Department / Functional Area:

• Production
• Manufacturing

How to Apply: